Tariq Al Ghussein is a Palestinian born British businessman, entrepreneur and philanthropist. He joined Taqeef in 1992, transforming the local retail business into the global Air Conditioning powerhouse it is today.
As CEO, Tariq has driven the sustained and strategic growth of the business; orchestrating its development into new markets, driving new product innovations, instilling professional service disciplines, and building lasting collaborations with the world’s best cooling technologists. Taqeef’s products now set the standard for excellence in the industry and feature in the best of the region’s commercial and domestic developments.
Under his stewardship the company has grown into the region’s largest AC solutions provider, and has brought a number of breakthrough market firsts to the Middle East. These include the world’s most efficient centrifugal chiller, the biggest VRF project in the world, the only tropically specified portfolio of ducted and split units, and the region’s first dedicated in-house environmental retrofitting division.
He has navigated the company through complex market changes over the past twenty-five years, ensuring the Taqeef business model is agile and responsive to an increasingly demanding marketplace. Well connected globally, and highly respected regionally, he is committed to using his industry visibility to drive the environmental agenda in the sector, working with key public and private stakeholders to push transformative change.
Tariq has a BEng in Civil Engineering from Queen Mary University of London.